Unlock the power of AI with our Master of Artificial Intelligence for Business. Gain a deep understanding of the technological innovations, trends and applications that are shaping the data operations of industry leaders.

It’s an excellent pathway to career fields ranging from digital transformation and consultancy to finance to healthcare.

Want to expand your horizons? You can transfer between our EU campuses and elevate your international experience.

Learn how to:

• Develop skills in data analytics
• Explore machine learning in business
• Analyze complex AI trends
• Understand AI ethics
• Create sustainable business solutions

This is a one-year program (60 ECTS), divided into three terms. Each term comprises two subject-specific courses plus a project-based module and a skills-development module.

You will also participate in real-life case studies and company visits, as well as the innovative Business Immersion Weeks which take place every term.

In order to graduate, you must also complete a Final Capstone Project (6 ECTS).

Term 1 (18 ECTS)

• Tools for Success
• Business Immersion Week
• Winning Strategies for Market Entry
• AI for Digital Business Transformation
• Data Science & Data Literacy for Business Leadership

Term 2 (18 ECTS)

• Developing a Leadership Edge
• Business Immersion Week
• Strategic Development for Business Success
• AI for Business Operations
• AI for Strategic & Product Decisions

Term 3 (18 ECTS)

• Building Successful Teams
• Business Immersion Week
• New Product Development for Growth
• AI in Investment & Competitiveness
• Corporate Responsibility in the Age of AI

Final Capstone Project

This Capstone Project is an opportunity for students to apply their knowledge and skills from previous courses in their program to either create a business plan or expand on a previous project. Through this project, students will comprehensively understand business principles, methods, tactics, and practical insights into the tools and resources required to begin or manage a successful business.

This master’s program develops the knowledge and skills to design effective strategic digital marketing plans and campaigns, understand customer motivation, manage brands on social media and leverage web analytics effectively.

Students will be able to:

• Become an AI-literate business leader capable of comprehending and overseeing innovative AI - solutions at an organizational, management, governance and higher operations level.
• Acquire a strong leadership vision to be able to identify and design long-term strategic organization roadmaps predicated on AI technologies.
• Integrate major AI paradigms into business and collaboration-building strategies with stakeholders, integrated with data science and engineering departments.
• Become an expert in ethical, legal and social aspects of AI, required to lead AI portfolios.

On successful completion of this program, you will earn:

•  A university-specific degree (título propio*) awarded by Universitat de Vic – Universitat Central de Catalunya (UVic-UCC), Spain.
•  A master’s degree from EU Business School Switzerland, which is institutionally accredited by IQA and certified by eduQua and programmatically by ACBSP and IACBE.

Note: Upon successful completion of the graduation requirements, students who accessed this program via the Executive Bridging Program (EBP) will earn the following qualifications:

• A master’s degree from EU Business School Switzerland, which is institutionally accredited by IQA and certified by eduQua and programmatically by ACBSP and IACBE.
• Optional additional qualification (see below) to earn a U.K. state-recognized degree awarded by London Metropolitan University.

After completing the master program, you will have the opportunity to earn an additional qualification, a U.K. state-recognized degree from London Metropolitan University (London Met).

To earn the MSc International Business Management, you must complete an additional 14-week Business Consultancy Project module (30 ECTS) and a Research Module. 

Ready to unlock your potential? Our Career Support team will give you personalized strategies to transform your unique experience into your competitive edge and help you achieve your career dreams.

AI Product Manager

Develops intelligent solutions, translates technical capabilities & creates market-ready AI applications.

Algorithmic Strategy Director

Designs data-driven decision systems, optimizes business processes & creates competitive advantages through AI.

Conversational AI Specialist

Creates natural language interfaces, enhances customer experiences & builds intelligent virtual assistants.

AI Ethics Officer

Ensures responsible technology implementation, prevents algorithmic bias & maintains human-centered AI development.

Business Intelligence Automation Lead

Transforms reporting processes, implements predictive dashboards & delivers real-time decision support through AI.

These are the admission requirements for this master's program. If you're not sure if you meet our requirements, contact us for a personalized assessment. Our team is here to help!

Academic requirements:

 One certified copy of bachelor's degree and transcripts

Proof of English level:

TOEFL score 93/4.5 (as of Jan 2026) (internet-based), 238 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; minimum PTE-A of 59; native speaker of English or equivalent.

Applicants must also meet one of the following:

• A GPA of 3.0 on a 4.0 scale
• A satisfactory score on the GMAT or GRE
• An interview with the academic dean